Tokyo · SHOPPING TOURS

The 15 Best Shopping Tours in Tokyo

30 tours  ·  from $22

Good shopping tours fill up weeks ahead and the great ones go first. Below: the 15 to book early, what each includes and how they differ.

Tokyo: Tsukiji Fish Market Food and Culture Walking Tour - The first 30 minutes in the Tsukiji Outer Market
Food, Food & Drink, Markets, Shopping Tours, Tokyo Walking Tours, Tour Reviews, Tours, Tsukiji and Toyosu Fish Market Tours, Walking Tours

Tokyo Tsukiji Fish Market Food and Culture Walking Tour

1.Tokyo Tsukiji Fish Market Food and Culture Walking Tour

★★★★★★★★★★5.0 · 3,184 reviews · from $99Our pick

Spend three hours exploring Tsukiji’s outer market with a local guide such as Kiyo, Naz, or Shoko. Taste Japanese omelette, fish cakes, tuna, Wagyu beef, seasonal fruit, and sushi or a seafood bowl, while learning how the market works and where to shop.

“Fantastic tour of the seafood market experienced like a local. We learnt, tasted and saw the market in a way we definitely would have missed out on if we visited the market solo.”

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Tokyo: Tsukiji Fish Market Food and Walking tour - Eating your way through Tsukiji Fish Market
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Tokyo: Tsukiji Fish Market Food and Walking tour

2.Tsukiji Fish Market Food and Walking tour

★★★★★★★★★★5.0 · 1,724 reviews · from $30

Walk from Tsukiji Hongwanji Temple into Tsukiji Fish Market and Jogai Market with guides such as Rie, Haydn, Jim, or Minori. You choose and pay for your own food, from sushi and sea urchin to omelets and fried fish cakes, while the guide helps you avoid tourist traps.

“Great opportunity know what you are seeing in the market and great suggestions to get a taste of fish and more. Our guide Rie was fantastic. Great command of language. Well worth both time and money.”

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Tokyo: Tsukiji Fish Market Guided Walking Tour - Meeting at Tsukiji Station
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Tokyo: Tsukiji Fish Market Guided Walking Tour

3.Tsukiji Fish Market Guided Walking Tour

★★★★★★★★★★4.9 · 1,397 reviews · 2 hours · from $22Best value

Spend two hours with an English-speaking guide such as Jim, Rie, or Yayoi around Tsukiji Hongwanji and Tsukiji Outer Market. Learn market history, discover Japanese ingredients, and choose your own tastings, from tamago and sushi to wagyu, eel, sweets, and seafood. Food costs extra, so bring cash.

“We had a wonderful visit to the Tokyo Fish Market with our guide, Jim. He created a relaxed and easy-going atmosphere and shared many interesting insights into Japanese culture—both from a local perspective and from his experience as a foreigner living in Japan. Jim introduced us to a variety of foods we probably wouldn’t have tried on our own, and we truly appreciated his guidance and clear explanations. Overall, it was a fun and enjoyable tour in a small group of eight people, and we would gladly recommend it to others!”

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Tsukiji Fish Market Guided Tour and Sushi Making with Pro Chef - What the market tour does well, and what it does not
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Tsukiji Fish Market Guided Tour and Sushi Making with Pro Chef

4.Tsukiji Fish Market Guided Tour and Sushi Making with Pro Chef

★★★★★★★★★★5.0 · 775 reviews · from $104

Start at Tsukiji Honganji Temple with a local guide such as Monami, Ko, Mari, or Yuki, then explore the outer market and mini wholesale area. Finish with a hands-on lesson making five nigiri styles and one roll, followed by sushi, dashi soup, and green tea.

“So much fun! Informative and we explore past the fish market into a close by temple, great way to learn about some of the spiritual parts of Japanese culture as well as the food and history of the market”

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Tokyo: Tsukiji Fish Market Food and Culture Walking Tour - The first 30 minutes in the Tsukiji Outer Market
Food, Food & Drink, Markets, Shopping Tours, Tokyo Walking Tours, Tour Reviews, Tours, Tsukiji and Toyosu Fish Market Tours, Walking Tours

Tokyo: Tsukiji Fish Market Food and Culture Walking Tour

5.Tsukiji Fish Market Food and Culture Walking Tour

★★★★★★★★★★4.7 · 757 reviews · 3 hours · from $96

Walk Tsukiji’s outer market with an English-speaking guide in a group of 2 to 8. Taste Wagyu beef, tamagoyaki, fish cakes, seasonal fruit, and either sushi or a seafood bowl. Guides such as Shun, Nazu, and Miki add local food tips and market history, though some stalls close on Wednesdays, Sundays, and holidays.

“Daichi was the best guide!! Enthusiastic and informative. Many delicious food tastings - the best was the Wagyu beef!! Highly recommended tour!”

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Tsukiji Fish Market: Street Food & Culture Walking Tour - Forty-five minutes of food stalls at Tsukiji Jogai Market
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Tsukiji Fish Market: Street Food & Culture Walking Tour

6.Tsukiji Fish Market: Street Food & Culture Walking Tour

★★★★★★★★★★5.0 · 669 reviews · from $33

Spend two hours at Tsukiji with a local guide such as George or Tomo, sampling market food, watching a traditional fish-cutting show, learning about ingredients, and visiting Tsukiji Hongwanji Temple. The route is wheelchair and stroller accessible, though crowds can make the walk feel hectic.

“Wasn’t for me. Just was a very unorganized and hectic, the temple tour didn’t add a ton of value. Skipped a few stalls because it was too busy. I would really recommend saving your money and just walking the market. Nothing in the tour was worth the money of the guide.”

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Tsukiji Fish Market Small-Group Food Walking Tour - The first food stops in the Outer Market
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Tsukiji Fish Market Small-Group Food Walking Tour

7.Tsukiji Fish Market Small-Group Food Walking Tour

★★★★★★★★★★5.0 · 621 reviews · from $87

Spend three hours at Tokyo’s Tsukiji Outer Market with a guide and up to six other people. Sample seafood, tamagoyaki, sushi, eel, and local snacks, then enjoy a fresh seafood lunch. You’ll also visit a Buddhist temple, Shinto shrine, and a Tokyo viewpoint.

“The sushi was excellent and it was nice that we were allowed to choose what we wanted for the one sit down meal. Some of the stall stops were just okay. Very tightly packed area with many signs telling you to not stop and eat.”

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Tokyo: Tsukiji Fish Market Sushi Making Class with Pro Chef - From fish preparation to your first nigiri
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Tokyo: Tsukiji Fish Market Sushi Making Class with Pro Chef

8.Tsukiji Fish Market Sushi Making Class with Pro Chef

★★★★★★★★★★4.9 · 506 reviews · 90 minutes - 4 hours · from $63

In Tsukiji’s outer market, an English-speaking host and professional sushi chef guide you through fish preparation, nigiri, and maki. You make four nigiri and one roll, then eat them with extra chef-made sushi, dashi soup, and green tea. Some options also include a market walk.

“Was such a great and in depth sushi making class! Very friendly host, Satoko and chef Tanaka. Highly recommended doing whilst visiting the fish market. Lots of sushi made and ate.”

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Tokyo Food Tour Taste Fresh Delights at Tsukiji Market - Starting at Lawson Tsukiji 4 Chome Store
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Tokyo Food Tour Taste Fresh Delights at Tsukiji Market

9.Tokyo Food Tour Taste Fresh Delights at Tsukiji Market

★★★★★★★★★★5.0 · 429 reviews · from $90

Follow Keiko or Miyu through Tokyo’s Tsukiji Outer Market for about 2.5 hours, sampling roughly 5 to 8 foods such as sushi, oysters, tamago, miso cod, and puffer fish. You’ll hear market stories, visit specialty shops, and finish with time to shop on your own.

“Our tour was fantastic! Keiko did a great job sharing information , anwering questions and making it fun.”

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Tokyo Tsukiji Fish Market Tour and Sushi Making Lesson - Walking the Tsukiji Outer Market
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Tokyo Tsukiji Fish Market Tour and Sushi Making Lesson

10.Tokyo Tsukiji Fish Market Tour and Sushi Making Lesson

★★★★★★★★★★5.0 · 390 reviews · from $99

Meet an English-speaking guide at Tsukiji Hongwanji Temple, explore the Outer Market, sample local foods, then travel to ABC Cooking Studio. With guides such as Akiko, Lucy, or Nobu and instructors including Miwako and Miwa, you will prepare sushi, tamagoyaki, miso soup, and side dishes in a small group of up to six.

“The fish market was definitely worth a visit. Our guide showed us her favorite spots, and we wish we had eaten less breakfast so we could enjoy more samples there. We had some extra time so she showed us a nearby shrine as well. ThRead more”

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Tsukiji Fish Market: Street Food & Culture Walking Tour - Forty-five minutes of food stalls at Tsukiji Jogai Market
Food, Food & Drink, Markets, Shopping Tours, Tokyo Food Tours, Tokyo Walking Tours, Tour Reviews, Tours, Tsukiji and Toyosu Fish Market Tours, Walking Tours

Tsukiji Fish Market: Street Food & Culture Walking Tour

11.Tsukiji Fish Market: Street Food & Culture Walking Tour

★★★★★★★★★★4.8 · 259 reviews · 2 hours · from $22

Spend two hours with an English-speaking guide such as Kawa, Mao, George, or Tomo, starting at Tsukiji Hongwanji Temple before sampling tuna, wagyu, sushi, grilled seafood, and street foods in the outer market. Bring cash, and avoid Wednesdays, Sundays, and holidays if you want the most stalls open.

“The tour was great. Our guide George was the most knowledgable guide we had in Japan and his english was the best we have heard in Japan in general. We tried amazing tuna sushi, eel, grilled scallops, wagyu etc. And learned a lot about Japan. Would definitely recommend to anyone looking to discover the local culture and try the freshest fish possible!”

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Tokyo Washoku 4-hour Cooking Class: From Market to Table - Four Japanese dishes, four different skills
Cooking Classes, Markets, Shopping Tours, Tokyo Cooking Classes, Tour Reviews, Workshops

Tokyo Washoku 4-hour Cooking Class: From Market to Table

12.Tokyo Washoku 4-hour Cooking Class: From Market to Table

★★★★★★★★★★5.0 · 253 reviews · from $79

Start near Iriya Station with a local guide such as April, Yuri, or Alice, shopping for Japanese ingredients before cooking makisushi, miso soup, dashimaki tamago, and nasu dengaku. The four-hour class includes hands-on instruction, recipes, and optional beer or sake pairings.

“Had the greatest time making delicious foods with Yuri! She is full of knowledge about Japanese cuisine and showes alot of passion for what she does! She was super kind and showed me in detail how to make the different types of food, and also gave me the recipes so I can recreate it at home! Thank you for an awesome and fun experience Yuri!”

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Private Toyosu & Tsukiji Market Adventure with Tuna Auction - Meeting your guide before dawn
Markets, Private, Shopping Tours, Tour Reviews, Tsukiji and Toyosu Fish Market Tours

Private Toyosu & Tsukiji Market Adventure with Tuna Auction

13.Private Toyosu & Tsukiji Market Adventure with Tuna Auction

★★★★★★★★★★4.8 · 191 reviews · 3 hours · from $153

Start before dawn at Toyosu Market, where your English-speaking guide explains the bluefin tuna auction and market trade. Then eat at Toyosu or Tsukiji, ride a local bus, and explore Tsukiji’s food stalls, knife shops, pottery stores, and tea merchants. Guides include Nobby, Sachiyo, Yumi, Emi, and Mayumi.

“The tuna auction is interesting and seeing it with our guide allowed us a much clearer understanding of what was going on. The trip to the Tsujiki market after the tuba auction was great. Tsujiki is filled with great food options and some lovely small stores selling items like pottery, knives and kitchen ware. Our guide was pleasant and knowledgeable and helped create a great experience for us. I recommend this experience and our guide, Sachiyo-san.”

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Tokyo: Toyosu Tuna Auction &Tsukiji Market Gourmet Adventure - Meeting Toyosu before sunrise
Markets, Shopping Tours, Tour Reviews, Tsukiji and Toyosu Fish Market Tours

Tokyo: Toyosu Tuna Auction &Tsukiji Market Gourmet Adventure

14.Toyosu Tuna Auction &Tsukiji Market Gourmet Adventure

★★★★★★★★★★4.8 · 187 reviews · 3h 30m · from $122

Start before sunrise at Toyosu Market, where your guide explains tuna grading and auction hand signals from the public viewing deck. Eat a fresh seafood breakfast, tour the market, then ride to Tsukiji for small shops, sushi, seafood, and kitchenware. English and Chinese tours are available.

“Experienced an informative tour of the tuna auction in Tokyo. It was well worth getting up early morning. Our guide Tim was attentive and provided lots of interesting facts about the auction. He was enthusiastic about making sure the tour met our needs. We went for amazing tuna sushi afterwards with a link to the fish market. Highly recommended.”

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Tokyo: Tsukiji Fish Market Tour with 6 Stops & Seafood Lunch - Starting at Tsukiji Hongan-ji
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Tokyo: Tsukiji Fish Market Tour with 6 Stops & Seafood Lunch

15.Tsukiji Fish Market Tour with 6 Stops & Seafood Lunch

★★★★★★★★★★4.5 · 165 reviews · 3 hours · from $94

Walk Tsukiji’s Outer Market with an English-speaking guide, taste five or more local foods, visit Tsukiji Hongan-ji and Namiyoke Inari Shrine, then eat seafood donburi and see Tokyo from Shiodome. Guides such as Mai, Ken, and Kiyo are praised for clear explanations and helpful food advice.

“Started the tour with a temple visit, good to see the traditions, then a great tour of the fish market and tried different foods then a great lunch, and finished with a small walk to a high viewing tower to overlook the market and bay - brilliant :)”

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New in Shopping Tours

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★ 5.0Tokyo Morning Tour : Meiji Shrine, Asakusa and Fish MarketFrom $72102 reviews
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